EasyDesign is an app created for digital marketers, creative freelancers, active social media users - anyone, to create simple graphic designs on their digital tablets.
We have made sure that the overall introduction video stays true to the app's art direction- using only the key colours and line elements for the whole animation.
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Client : Imagehit Inc
Creative Director: Kevin Tey / Tay Ei Chi
Art Direction: Tay Ei Chi
Motion Designer : Susan Ong
Music and Sound Design : Soundbounce
Creative Director: Kevin Tey / Tay Ei Chi
Art Direction: Tay Ei Chi
Motion Designer : Susan Ong
Music and Sound Design : Soundbounce
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I had fun creating the art direction and storyboard for this video as it is always an enjoyable process for me to visualize my ideas out :)
Sketches/Storyboard
Thanks for viewing and don't forget to give the app a try! :)
